Review: Frameless London is worth a visit and here is why

But the Frameless experience in Marble Arch offers you the chance to enjoy art in a new modern and immersive way.

Described as ‘the ultimate immersive art experience’ visitors get to take in art like never before with the chance to step into the art.

Spread across four themes, each with different themes, visitors get to enjoy artwork from Claude Monet to Georges Seurat all set to an impressive soundtrack.

I was lucky enough to get the chance to experience Frameless in London to see if it’s worth a visit, here’s what I thought.

Beyond Reality

Arriving at Frameless, you are greeted with friendly staff who are ready to answer all your queries and guide you around the experience.

Taking a futuristic-style escalator down to the underground space, your first peak at what to expect is from the modern-style hanging lights that lead you from between rooms.

With four rooms to visit, I began at ‘Beyond Reality’ a room where famous artwork wraps around you and comes to life as it moves from floor to wall.

Moving artwork across the floor really brings the immersive experience to the forefront, I found Salvador Dali’s ‘The Persistence of Memory’ melting clocks were impressive of an already impressive bunch.

The first room, Beyond Reality. (Image: Newsquest)

Gustav Klimt’s ‘The Tree of Life’ allowed you to watch the tree grow as it took over the room with music adding to the almost magical experience, whilst Edvard Munch’s ‘The Scream’ gave it a slight horror touch.

Through ‘Beyond Reality’ was the first room, with people sitting down across the room, myself included, you could tell that many were already captivated by this new way of understanding art.

Colour in Motion

The second of Frameless’s rooms was ‘Colour in Motion’, which was the most interactive of all.

In the room, you get the chance to create the art yourself by moving the specks of colour that start on the floor.

Not just for children, I found myself walking and kicking around the colours as they moved up the wall to create a famous artwork.

Seeing artwork including Vincent Van Gogh’s ‘Starry Night over the Rhone’ start as colour before becoming its final piece allowed me to understand the artwork more.

Although I am already a big fan of Van Gogh’s work, being able to ‘move’ the colours at Frameless allows you to understand how the artwork became and just how important the right colours are to make the final product.

The World Around Us

Set in the largest room at Frameless, I would describe The World Around Us as the most immersive of the four rooms available.

Every wall of the venue was covered with moving artwork, with music working to help the immersive experience.

Whilst there are some more peaceful artworks on display, like ‘The Rainbow Landscape’ by Peter Paul Rubens offered birds chirping and people talking, I found the darker and stormer work the most immersive.

Artwork in The World Around Us. (Image: Newsquest)

Rembrandt’s ‘Christ in the Storm on the Lake Galilee’ saw the waves move below and around you, whilst clashes of thunder shocked the skies, and calls from sailors in the art made it feel as if you were a part of the crew.

‘Vesuvius in Eruption’ by Joseph Wright was another artwork that Frameless excelled at making truly immersive, as lava and Smokey skies overtook the room.

The Art of Abstraction

Finally, the final room at Frameless The Art of Abstraction took you away from screens and instead into a maze-like room.

As panels across the space showed abstract art move and become their final products in a style comparable to short fun films.

Abstract art at Frameless. (Image: Newsquest)

Looking around the dark room, I noticed that many people seemed mesmerized by the work as colours and shapes moved and eyes followed awaiting to see the result.

Although abstract art is not a personal favourite, I enjoyed being able to see the famous artwork come to life in a new way.

Is Frameless London worth a visit?

Although London does have many galleries displaying historic and modern artwork on display, Frameless allows you to understand and take it in, unlike any other experience.

With adult tickets at Frameless starting at £25, some may suggest that it is on the pricey end of exhibitions.

But taking in its location of Marble Arch and its unique immersive style as well as the experience lasting around two hours, Frameless seems to cover its cost and almost feels like a steal for its price.

To summarise, Frameless is the perfect experience for art lovers or those wanting to understand art more, plus it even works as a family treat that mixes learning about artwork and fun together.